Key Moments in episode 40 of the Daily Brand SERP series:
00:00 Brand SERP for TrendyMinds
00:05 A very very social Brand SERP
00:29 The lonesome Facebook profile in the GMB
00:36 Practical tip: How to add their other social profiles to the GMB
TrendyMinds is very social on the left hand of their Brand SERP. Facebook, Twitter, LinkedIn, Instagram and YouTube are all present on the left but not very visible on the right rail. Their Facebook is sitting on their GMB panel all alone waiting for its companions. How can they educate Google and TRULY convince it that these social accounts are their official accounts? Here are some of my suggestions 🙂 Watch until the end.
Kalicube’s #DailyBrandSERP August 17th 2021 presented by the Brand SERP Guy, Jason Barnard.
Hi, I am Jason Barnard. I’m the Brand SERP Guy and today we’re looking at the Brand SERP for TrendyMinds. Now TrendMinds, they’ve got a delightful Brand SERP. Very, very social. If we look here, they’ve got Facebook, they’ve got LinkedIn, they’ve got Twitter, they’ve got Instagram. They’ve got their videos coming from Facebook, which is quite unusual.
And they have here related searches, Facebook, Instagram, Twitter. Obviously they’re very active on social media and Google appreciates that. But here, in their Google My Business, we only see the Facebook profile. One thing I would suggest that they could do is add the schema markup with their social profiles, Same As on their site. I had a quick look and they didn’t have it. It would definitely help clarify and make sure that Google understands that these social accounts here truly belong to this business and then add them to the Google My Business Panel on the right-hand side.
Thank you very much.