Archives for The Brand SERP Guy

Author: The Brand SERP Guy

The Brand SERP Guy is a pseudonym used by Jason Barnard in his professional role at Kalicube. Jason Barnard is the founder and CEO of Kalicube. He is an author and digital marketer who specialises in Brand SERP optimisation and Knowledge Panel management.

Other

How does Generative AI in Search Work and What is Coming in 2024 – Kalicube Friday the 13th

Generative AI has revolutionized search in 2023, starting with Bing Chat and ChatGPT and followed by Google’s Search Generative Experience Beta. SEOs who want to thrive in this new era…

Other

Bridging Audience Needs and Google Algorithms

Hey Campers! In this episode, we’re joined by the remarkable Jason Barnard. Get ready as we delve into the dynamic world of SEO’s impact on content creation. Discover how search…

Other

Tossing a Rock in Google’s Placid Pond Jason Barnard, CEO Kalicube: E37

In E37, guest Co-host Jason Barnard, founder and CEO of brand search consultancy Kalicube, joins Localogy senior analyst Charles Laughlin to explore a disparate set of issues, from AI search…

Knowledge Panels

Google’s Knowledge Graph Tripled in Size in One Year

Bring on the cheerful tunes, everyone! Woohoo! Jason Barnard, The Brand SERP Guy and CEO and Founder of Kalicube, shares exciting news about the huge increase in the size of…

Brand SERPs

Mistakes That Will Mess With Your Google Success (for Authors)

Google SERP Specialist Jason Barnard joins Kim to talk all things Google. Episode Introduction: Welcome Back Jason Barnard (The Brand SERP Guy) [00:00:00] Kim Thompson-Pinder: Welcome to the Authority Podcast…

Brand SERPs

SERP Accuracy Beyond Image Boxes with Google’s Generative AI

In this short video clip, Jason Barnard, The Brand SERP Guy and CEO and Founder of Kalicube, deep dives into the emerging trend of integrating Generative AI into various areas…

Other

Navigating the AI-Driven Future of Search Engines with Jason Barnard

Search engines are evolving rapidly, and AI is at the helm of this transformation. In this episode, Cash Miller sits down with the knowledgeable Jason Barnard to delve into the…

Knowledge Panels

Knowledge Graph versus SERP Volatility

In this short video clip, Jason Barnard, The Brand SERP Guy and CEO and Founder of Kalicube, explains that while there has been significant SERP volatility recently, there is also…

Brand SERPs

EP 7: How to Control Your Brand’s Reputation on Google with Named Entities and Market Cohorts

In this episode of the Tactical Marketing Podcast we talk to Jason Barnard, commonly known as The Brand SERP Guy. It is safe to say that Jason is the leading…