Talks and Interviews with The Brand SERP Guy » Page 6

Talks and Interviews with The Brand SERP Guy

A collection of videos and podcasts that feature The Brand SERP Guy (Jason Barnard). Each one includes transcripts for easy reading.

Brand SERPs

Ep 302 – What Appears When You Google Your Brand?

Jason Barnard joins Kim to talk about your Brand SERP or what Google shows when you type in your or your company name and how you can control that. Highlights…

Other

The Secrets of Managing your Brand Message on Google – in Just 7 Minutes with Jason Barnard

What You’ll Learn From This Episode: You want to make sure that when your audience is searching on Google, Especially when they’re searching your own brand name, that they see the…

Knowledge Panels

#10: Knowledge Panel Q&A – Jason Barnard from Kalicube Answers All Your Questions

Jason answered a lot of questions including the importance of the Entity Home, how to write entity descriptions using NLP, what corroboration to look for, what Schema Markup to use…

Other

Owning Your Brand Message Online by Educating Google – Jason Barnard on Smartbranding

Companies’ founder, screenwriter, rock musician, and more, Jason talks about how his diverse background has helped him thrive and help others do so. Jason has turned his name into a…

Knowledge Panels

#7: Google Knowledge Panels – A Deep, Deep Dive with Jason Barnard

On the eve of the launch of Kalicube’s 17-point Knowledge Panel Checklist freebie download, Olga Zarr asks Jason Barnard to explain Knowledge Panels in depth. In this incredibly insightful 70-minute…

Brand SERPs

Brand SERPs and Knowledge Panels – Managing Your Brand on Google With Jason Barnard. Entrepreneur MBA 5.13

With about 83% of online research being done on the Google search engine, it has unarguably become an indispensable tool for small business brand building. However, you must know how…

Other

Google is Your New Business Card – How Google Understands the World and Why it is Super Important – Part 2

Do you find yourself: Overwhelmed by the amount of work it takes to get in front of your ideal customers Frustrated because you’re not sure what’s working and what’s not…

Knowledge Panels

How Google Helps Build Your Personal Brand – How Google understands the world and why it is SUPER important – Part 1

When you’re not sure how to spell a word or need instructions on baking a cake, what’s the first thing that you do? In all likelihood, Google it. Google is…

Other

Critique Your Content Strategy

Jason Barnard is the author of The Fundamentals of Brand SERPs for Business. He’s a digital marketing consultant who specializes in Brand SERPs and knowledge panels. Jason is the host…