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The Brand SERP Guy

Jason Barnard is The Brand SERP Guy

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The Brand SERP Guy

Talks and Interviews with The Brand SERP Guy

A collection of videos and podcasts that feature The Brand SERP Guy (Jason Barnard). Each one includes transcripts for easy reading.

Smartest People in SEO with SE Ranking First Guest – Jason Barnard

Smartest People in SEO with SE Ranking First Guest – Jason Barnard

Other Reading Time: 11 minutes

New content alert 🔔’Smartest People in SEO’ with SE Ranking is here. Our first guest, Jason Barnard, has over 2 decades of experience in digital marketing under his belt. Keynote…

Entity Building & Google’s Knowledge Graph

Entity Building & Google’s Knowledge Graph

Brand SERPs Reading Time: 58 minutes

Have you claimed your Google Knowledge Panel? Have you built out the entity of your company in a way that Google can understand who you are and differentiate between you…

Teaching Google Who We Are & What We Do with Special Guest Jason Barnard, “The Brand SERP Guy”

Teaching Google Who We Are & What We Do with Special Guest Jason Barnard, “The Brand SERP Guy”

Other Reading Time: 27 minutes

Join Tacey and her Special Guest Jason Barnard, “The Brand SERP Guy”. Today’s Topic: Teaching Google Who We Are & What We Do. Timestamp: 01:46: What is Search Optimization and…

“Google’s Three Main Knowledge Algorithms: How They Work and What You Can do to Take Advantage”

“Google’s Three Main Knowledge Algorithms: How They Work and What You Can do to Take Advantage”

Other Reading Time: 48 minutes

[06:39:38] Viktor Karpenko: Hi, Jason. How are you?  [06:39:40] The Brand SERP Guy (Jason Barnard): I’m fine. Thank you very much. How are you today, Viktor? The Key Takeaways of…

Ep 302 – What Appears When You Google Your Brand?

Ep 302 – What Appears When You Google Your Brand?

Brand SERPs Reading Time: 28 minutes

Jason Barnard joins Kim to talk about your Brand SERP or what Google shows when you type in your or your company name and how you can control that. Highlights…

The Secrets of Managing your Brand Message on Google – in Just 7 Minutes with Jason Barnard

The Secrets of Managing your Brand Message on Google – in Just 7 Minutes with Jason Barnard

Other Reading Time: 8 minutes

What You’ll Learn From This Episode: You want to make sure that when your audience is searching on Google, Especially when they’re searching your own brand name, that they see the…

#10: Knowledge Panel Q&A – Jason Barnard from Kalicube Answers All Your Questions

#10: Knowledge Panel Q&A – Jason Barnard from Kalicube Answers All Your Questions

Knowledge Panels Reading Time: 57 minutes

Jason answered a lot of questions including the importance of the Entity Home, how to write entity descriptions using NLP, what corroboration to look for, what Schema Markup to use…

Owning Your Brand Message Online by Educating Google – Jason Barnard on Smartbranding

Owning Your Brand Message Online by Educating Google – Jason Barnard on Smartbranding

Other Reading Time: 42 minutes

Companies’ founder, screenwriter, rock musician, and more, Jason talks about how his diverse background has helped him thrive and help others do so. Jason has turned his name into a…

#7: Google Knowledge Panels – A Deep, Deep Dive with Jason Barnard

#7: Google Knowledge Panels – A Deep, Deep Dive with Jason Barnard

Knowledge Panels Reading Time: 57 minutes

On the eve of the launch of Kalicube’s 17-point Knowledge Panel Checklist freebie download, Olga Zarr asks Jason Barnard to explain Knowledge Panels in depth. In this incredibly insightful 70-minute…

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