The Brand SERP GuyThe Daily Brand SERP(#DailyBrandSERP) is a series of short videos (1 to 2 minutes) each analysing one aspect of a Brand SERP – interesting, important, unusual, new… or just fun !
Key Moments in episode 168 of the Daily Brand SERP series: 00:00 The Brand SERP for Nora Roberts 00:12 Can you spot what’s missing on her site? 00:28 Nora Roberts’ does not let Google access her website! 00:39 Her groovy own website with lots of her work 00:59 Why will not Nora Roberts let Google […]
Key Moments in episode 167 of the Daily Brand SERP series: 00:00 The Brand SERP for Chris Brown 00:12 Typical Brand SERP for a famous person 00:30 Why having readable logo is important? 00:53 Chris Brown’s Top Stories News sources differs in UK and India! 01:22 Practical Tip: News search results always depend on the […]
Key Moments in episode 166 of the Daily Brand SERP series: 00:00 The Brand SERP for McDonald’s 00:09 McDonald’s unclaimed Knowledge Panel 00:22 Their Map Pack is right at the top! 00:41 Why their Twitter Boxes ranks three quarters at the bottom? 01:04 Practical Tip: Google considers user needs and relevance when it comes to […]
Key Moments in episode 165 of the Daily Brand SERP series: 00:00 The Brand SERP for Tristan Thompson 00:12 A super-duper lots of News stories about him on the left rail! 00:49 What is the Entity Home of Tristan Thompson? 01:17 Why having your own site as the Entity Home is important for your personal […]
Key Moments in episode 164 of the Daily Brand SERP series: 00:00 The Brand SERP for Quaker Oats 00:08 Google is sorting out the ambiguity of Quaker Oats 00:42 Quaker Oats’ two groovy Entity Statements 01:09 Google’s doubt on its article snippet! 01:22 Practical Tip: If Google is not sure about a piece of information, […]
Key Moments in episode 163 of the Daily Brand SERP series: 00:00 The Brand SERP for Aram Store00:11 The super Rich Sitelinks of their left rail in the UK00:23 Their groovy Google Business Profile that is longer than the left-rail00:50 Practical Tip: How to fill Aram Store’s left rail with rich information to match up […]
Key Moments in episode 162 of the Daily Brand SERP series: 00:00 The Brand SERP for Cetaphil 00:10 Cetaphil’s good grip of their left rail 00:30 The intriguing absence of their Knowledge Panel 00:42 The rare case of Wikipedia page that doesn’t trigger a KP 01:03 Why it is not advisable to rely on trusted […]
Key Moments in episode 161 of the Daily Brand SERP series: 00:00 The Brand SERP for Sole to Soul Footwear00:08 The Sole to Soul Footwear’s upper part of Brand SERP00:16 Bad reviews from Yelp on their Brand SERP00:26 Practical Tip: Follow Jason’s three tips on how to get rid of that! 😉 A review platform […]
Key Moments in episode 160 of the Daily Brand SERP series: 00:00 The Brand SERP for Tabasco 00:07 Tabasco’s great piece of branding 00:16 A typical product Brand SERP 00:27 What is in the Headquarters Knowledge Panel attribute? 00:44 Kalicube Pro’s Knowledge Panel Attribute Sources 01:28 Practical Tip: Tabasco’s KP Attribute comes from WebFacts 2nd […]
Key Moments in episode 159 of the Daily Brand SERP series: 00:00 The Brand SERP for Pepsi00:07 Pepsi’s great Rich Elements00:22 The Nutrition Facts pulled by Google on their site00:41 Pepsi’s source code00:51 Where did the displayed Nutrition facts of Pepsi on their meta description come from? When crawling the web for information, Google likes […]