Author: The Brand SERP Guy

The Brand SERP Guy is a pseudonym used by Jason Barnard in his professional role at Kalicube. Jason Barnard is the founder and CEO of Kalicube. He is an author and digital marketer who specialises in Brand SERP optimisation and Knowledge Panel management.
Podcast Knowledge Panels

Podcast Knowledge Panels

Today we saw a lot of podcasts getting a Knowledge Panel in Google SERPs. This appears to have been a massive switch by Google “turning on” the podcast knowledge vertical….

YouTube Carousels

YouTube Carousels

Here is a lovely new Rich Element (SERP Feature) Google is testing in the US. A carousel of videos from a YouTube channel. This is in addition to the usual…